ATTN: Authors, Marketers, Personal Coaches,
Trainers, Sales People and Consultants …
There are 4 main reasons why you should record your seminars, talks, keynotes, presentations and boot camps every time you give a speak, give a presentation, a talk, keynote, workshop, boot camp or seminar.
4 Reasons WHY You Should Record Your Seminars & Talks
Here they are, cut ‘n’ dry why you should record your seminars, talks and training presentations …
#1 MAKE EXTRA MONEY …
That’s what everybody wants to know! There are so many ways to make money when you record your seminar! Here’s how
#1 – RECORDING YOUR TALKS … HELPS YOU MAKE $$$ BECAUSE YOU HAVE SOMETHING NEW TO SELL!
RECORD & SELL YOUR SEMINARS VIA CD & STREAMING-CONTENT FROM YOUR WEBSITE FOR BIG PROFITS!
Record, duplicate and distribute every seminar you hold and create a whole new product line of audio information products! Always be adding to your product list every time you record another seminar.
#2 – RECORDING YOUR TALKS … HELPS YOU MAKE $$$ SELLING TO THOSE SITTING IN YOUR AUDIENCE!
TAKE ADVANTAGE OF “INFORMATION-OVERLOAD!” YOUR AUDIENCE LISTENERS CAN’T TAKE “EVERYTHING” IN!
How many times have you been to a seminar where the speaker just gave out too much information! You couldn’t keep up! Did you get hand cramps from writing so fast? Record your seminars and say to your audience: “Today’s seminar is being recorded! We’re going to cover a lot of information in today’s class.
So, don’t worry if you think you missed anything during the presentation. That’s why we’re recording it! If you would like to pick up a copy of today’s seminar, you can at a special seminar discount! After tonight, the seminar will be sold at a higher price. Order forms are being passed out right now.”
Sell your seminar recordings to people who attend your seminars for additional review and learning.
#3 – RECORDING YOUR TALKS … HELPS YOU MAKE $$$ SELLING TO THOSE WHO COULDN’T ATTEND!
MAKE EVEN MORE MONEY SELLING TO THOSE PEOPLE WHO DIDN’T ATTEND YOUR SEMINAR!
You know there were people that wanted to attend, but couldn’t due to the price of tuition, time and date of the seminar, the location of the seminar, etc. Sell your seminar recordings to people who were unable to attend for additional income! Make them available via cassette tape, CD or “pay-per-listen” format via the Web.
#4 – RECORDING YOUR TALKS … HELPS YOU MAKE $$$ TALKING ABOUT OTHER PRODUCTS YOU HAVE!
WHAT ELSE DO YOU HAVE TO SELL? PLUG THOSE PRODUCTS IN YOUR TALKS!
During your talk, don’t you have other products and services you can mention? When you do mention them, you expose your products and services to people who forgot you mentioned them in your talk, to those who didn’t get to hear you speak, they’ll hear about your other products and services and then when you sell these products to others and stream them to folks listening at home on their computers around the world … well, the more exposure you give your other products and services through your talks, the more money you can possibly make!
#2 LEARNING & TRAINING PURPOSES …
It’s quite obvious that recording seminars, trainings, workshops and bootcamps can help you improve future seminars as you review those seminars you just held for internal learning, training and study purposes. Right? Absolutely! Seminars can also be recorded and stored for later use by your clients, again for learning and training purposes.
#3 MARKETING & PROMOTION PURPOSES …
Duplicating your seminars, trainings, workshops and bootcamps and then distributing them for sale and profit also helps get your name out there and what you do, which also help with branding and name recognition! If you spoke at a seminar, make sure it’s recorded. If everyone spoke at the seminar promoted the same seminar you spoke at, you can imagine how your name and what you do will be exposed to hundreds, if not thousands, of potential customers, clients and affiliates for you.
#4 – CAPTURE “MAGIC MOMENTS” PURPOSES …
This is one of my favorite reasons for recording every seminar you conduct and every speech, talk and presentation you give! Are you ready? You never know … when … you will … throw out a “gem” of a statement or when a “great idea” or “way of saying something” will come out WITHOUT PLANNING. As in, “that was unscripted!”
Record every talk. Package every talk and sell them! Some talks and seminars will always stand out among the others you might record; where you said something so unique (at that particular seminar or presentation). Those “gems” make each seminar unique, different, valuable and so worth the purchase!
What Kind Of Recording Equipment Do You Need To Record Your Seminars & Talks?
This depends on a few things:
#1 – Do you want both the video and the audio recorded, or just the audio is fine to record and sell? It’s always easier to record just the audio, edit that and sell that to your audience attendees and those who couldn’t attend your event. Video recording/editing can be much more involved than you either have time (or the expertise) to deal with for some talks. Audio is always a winner, it’s fast and easy to capture, edit and sell soon thereafter.
#2 – Who will be doing the recording? You or someone hosting the event (or a friend) if you’re speaking on someone else’s stage? No matter, you should always be prepared to record your talks. You have several options:
- Your cell phone with a lavalier microphone plugged into it. This could be a convenient way to record the audio (and even video) of you onto your phone, then transfer it to your computer afterward for editing purposes.
- A hand-held MP3 digital recording device. These are also nice to have around if you speak often. Still, you might want some kind of microphone to plug into it. You might want a duo microphone for something like this; especially if you’re conducting an interview with someone on stage.
- A digital video camera with either wireless lavalier microphone or line-connected lavalier microphone.
- USB/line connected lavalier microphone plugged into your laptop with audio recording software recording every word you say.
No matter what method you choose to record your talks, practice makes perfect. Also, make a checklist of all the recording supplies and equipment you need to bring with you whenever you plan on recording your next talk! Keep all your supplies in the same bag with everything you need from extra batteries, microphones in their own little zip lock bags, etc.